On March 26, 2026, GalaxyJoy and WOGI officially signed a Strategic Partnership Agreement in Singapore, marking a significant milestone in expanding the Vietjet SkyJoy rewards ecosystem across the region.
GalaxyJoy – the operator and developer of Vietjet Air’s SkyJoy loyalty programme has partnered with WOGI – a Singapore-headquartered digital rewards and incentives platform. Through this collaboration, WOGI enables Vietjet SkyJoy to significantly expand its rewards catalogue, increasing its partner network to over 1,200 brands across Vietnam, Singapore, Malaysia, Indonesia, and Thailand.
The agreement was signed by Ms. Hoa Lan Huong, CEO of GalaxyJoy, and Mr. Viktor Atanasov, CEO of WOGI, to support the expansion of Vietjet SkyJoy’s cross-border rewards programme.
According to Mr. Viktor Atanasov, this partnership will unlock greater value for SkyJoy members, who can now earn and redeem SkyPoints seamlessly across borders through a wide range of offerings, including instant e-vouchers, premium airport lounge experiences, and physical products delivered across multiple countries in the region.
At the same time, WOGI’s voucher and promotional system has been directly integrated into the SkyJoy mobile application, significantly enriching the rewards catalogue and enhancing the overall user experience across markets. This expansion not only elevates customer experience but also strengthens connectivity across services within the broader ecosystem.
Since its launch, SkyJoy has grown to over 18 million members and is steadily evolving from a traditional loyalty programme into an integrated lifestyle platform, connecting travel, finance, and consumption across the region.
The partnership between GalaxyJoy and WOGI is expected to play a pivotal role in building a borderless rewards ecosystem, delivering seamless experiences and meaningful value to customers throughout their journeys.
Source: PR Newswire
GalaxyJoy is a member of the Galaxy Holdings Digital Ecosystem under Sovico Group. The company develops and operates Vietjet SkyJoy — Vietjet’s loyalty alliance programme — delivering enhanced customer experiences through diverse earning and redemption opportunities both domestically and internationally. Since its launch in May 2023, SkyJoy has rapidly grown to over 18 million members, becoming one of Vietnam’s leading aviation and travel loyalty programmes, with a network of 1,200 trusted partners across travel, dining, entertainment, and multinational retail sectors. Learn more about GalaxyJoy — the leading digital airline rewards platform in Vietnam and globally — here. |
