About the company:
Galaxy Joy: The unit responsible for developing and operating the Sky Joy loyalty alliance program for member companies within Sovico Group, while expanding an integrated ecosystem through strategic partnerships in Vietnam and globally.
We are building and operating a data platform that powers a multi-partner loyalty ecosystem spanning banking, airline, fintech, and digital services.
Job Purpose:
- Build and manage SkyJoy’s social media channels (Facebook, TikTok, Instagram, LinkedIn) from the foundational stage.
- Develop platform-specific organic content strategies to drive sustainable follower growth and organic engagement.
- Establish and maintain a consistent brand voice and tone of voice for SkyJoy across all digital channels.
- Transform social media into a measurable acquisition and retention channel contributing directly to business growth.
Key Responsibilities:
- Develop content strategies and editorial calendars for each social media channel.
- Create and publish content, including copywriting and coordinating with design and video teams to deliver platform-appropriate content.
- Manage communities by responding to comments, inboxes/DMs, and fostering engagement with users.
- Research social trends and propose suitable content formats such as Reels, Shorts, and viral hooks.
- Track, analyze, and prepare weekly social media performance reports for the Head of Growth & Marketing.
- Collaborate with Creative, Product, and Campaign/Product Marketing teams to ensure consistent messaging across all channels.
- Execute organic growth initiatives such as seeding activities, collaborations, and UGC campaigns.
- Identify, collaborate with, and manage micro-influencers aligned with the SkyJoy brand.
- Perform other duties as assigned by the direct manager.
Job requirements:
Mandatory Requirements
- Minimum 02–04 years of experience in social media management, preferably in fintech, loyalty, travel, or consumer app industries.
- Possess a proven portfolio showcasing social channels built and measurable growth achievements.
- Strong Vietnamese copywriting skills with creativity and storytelling ability.
- Proficient in managing and creating content for TikTok, Facebook/Instagram, and Threads.
- Familiar with analytics tools such as Meta Business Suite, TikTok Analytics, Sprout Social, or equivalent platforms.
- Data-driven mindset with a strong understanding of organic growth metrics.
- Ability to work independently and proactively propose new ideas and initiatives.
- Fluent English communication skills for reading documentation, reports, and internal communication.
Preferred Qualifications (Nice to Have)
- Experience in building social media channels from scratch for a new brand.
- Experience working with loyalty programs, travel applications, or fintech products.
- Ability to create and edit short-form videos using CapCut, Premiere, or equivalent tools.
- Basic understanding of paid social campaigns to collaborate effectively with the performance marketing team.
Benefits:
- Competitive salary package (Base salary and performance bonuses).
- Probation period salary is 100% of the official salary.
- Comprehensive health and accident insurance.
- 15 days of annual leave.
- Provision of work equipment (Macbook/ Laptop, mouse, monitor, etc.).
- A creative and modern working environment.
Working location: Galaxy Innovation Hub – D1 Hi Tech Park, District 9, HCMC
Kindly send your CV to: talent@galaxyholdings.co
